40 Great Value Online Colleges for Marketing (Bachelor’s)

In a technologically advancing society where most consumers are constantly connected, an online bachelor’s degree in marketing will provide you with the skillset to best utilize the digital marketplace as a marketing professional. Online marketing students learn what motivates people’s purchasing habits through courses like consumer behavior, and they learn how to manipulate that to advance a business through courses like marketing management and strategic marketing.

According to the Bureau of Labor Statistics, employment of market research analysts is projected to grow 32 percent by 2022, making it one of the fastest growing employment rates, compared to other degree options. Thanks to the flexible format of online learning, students–young and adult–have the opportunity to join this advancing career field. Even more, the schools on the following list offer affordable online degree programs that make achieving your bachelor’s degree in marketing a reality.

Are you undecided as to what major to pursue? Check out our article 5 of the Easiest Online Bachelor’s Degrees. If you are looking for a way to find high-quality, online degree programs for the best price, check out our ranking of the Most Affordable Online Bachelor’s Degrees.

Methodology

Affordability is an important factor when it comes to shaping our college careers, and the offerings of online marketing bachelor degree programs are dynamic, so placement in this ranking is focused solely on the “net cost” of each school, as reported by the National Center for Education Statistics’ College Navigator Database. The following ranking of early childhood education degrees online was developed through research of each school’s online programs and degree offerings, as well as websites like Wikipedia’s list of accredited online colleges, The Best Schools, U.S. News & World Report and more.

40. Immaculata University

Immaculata, PA

Online BS in Marketing Management

Students of Immaculata University’s online BS in marketing management degree program will learn a solid foundation of marketing, advertising, research, law, business management, economics and strategy.
Net Cost: $33,717

Immaculata University is a private, co-educational, Roman Catholic university founded by the Sisters, Servants of the Immaculate Heart of Mary in 1920. Immaculata offers more than 60 majors, minors and pre-professional certifications, including accelerated and online career-oriented programs. Immaculata is regionally accredited by the Commission of Higher Education Middle States Association of Colleges and Schools.

At Immaculata, students can pursue their bachelor’s degree in marketing management online, without having to travel to a campus. The program’s curriculum provides a solid foundation in marketing, advertising, research, law, business management, economics and strategy. Graduates of this program should be proficient in techniques for strategic marketing management, advertising and brand management, global marketing and trade and much more.

39. Post University

Waterbury, CT

Online BS in Marketing

The online BS in marketing degree at Post University has three concentration options: general marketing, international marketing or sales management.
Net Cost: $30,167

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Founded in 1890, Post University is a private, for-profit university that offers both traditional and online learning. The University’s mission is to “provide students with the knowledge, personal skills and experiences required to become leaders in their chosen careers.” Post is licensed by the Connecticut Office of Financial and Academic Affairs for Higher Education and accredited by the New England Association of Schools and Colleges (NEASC).

The BS in marketing degree program at Post is offered completely online through the Malcolm Baldridge School of Business. This online marketing degree program uses a hands-on, practice-based curriculum model that prepares students to explore sales and advertising or to go behind the scenes with market analysis and research. With this major, students can choose a concentration in general marketing, international marketing or sales management.

38. DeSales University

Center Valley, PA

Online BS in Marketing

DeSales University offers a bachelor’s degree in marketing through a completely online program.
Net Cost: $28,228

Formerly called the Allentown College of Saint Francis de Sales, DeSales University is a private, coeducational, four-year liberal arts university affiliated with the Roman Catholic Church. This University aims to provide its students a quality, broad-based liberal arts and career-centered education. DeSales is accredited by the Middle States Commission on Higher Education (MSCHE), and business programs at DeSales are accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

The online BS in marketing offered at DeSales consists of 40 courses that total 120 credit hours. Through this program, students will receive a strong background in marketing theory and practices, and they’ll learn how to take that knowledge and successfully apply it to today’s business enterprises, institutions and organizations. Required courses in this curriculum include Financial Management, Quantitative Business Analysis and Managerial Accounting.

37. Linfield College

McMinnville, OR

Online BS in Marketing

Linfield College is one of our great value colleges with an online marketing degree program.
Net Cost: $26,305

Once known as McMinnville College, the main campus at Linfield College features a traditional liberal arts curriculum and is affiliated with the American Baptist Church. Linfield’s Online and Continuing Education (OCE) program has made online Christian degree programs accessible to students around the state, country and world since 1975. Linfield is regionally accredited by the Northwest Commission on Colleges and Universities.

Linfield’s online marketing degree program curriculum covers everything from fundamentals to specialized marketing processes. This program is open to any student who is interested in a convenient and flexible online program that can be tailored to accommodate his/her busy family and work schedule.  Students will learn the latest marketing techniques and concepts taught by high-quality and professional faculty. Courses within the curriculum include International Business Law, Promotions Management and Topics in Marketing.

36. California Baptist University

Riverside, CA

Online BS in Marketing

California Baptist University is one of the top private Christian colleges that offers an online marketing degree.
Net Cost: $25,752

California Baptist University is one of the top private Christian colleges in Southern California that integrates academics with spiritual and social development opportunities. This university was founded by the California Southern Baptist Convention in 1950. It is accredited by the Accrediting Commission for Senior Colleges and Universities of the Western Association of Schools and Colleges (WASC).

CBU offers a great online BS in marketing,ideal for students interested in learning how consumers think, what they want, and how to bring products to market that satisfy consumer needs and desires. CBU marketing students receive a foundation in economics, finance, business law, international business, accounting and marketing. Courses include Retailing & Merchandising, Social Media & Content Marketing and Integrated Marketing Communication.

35. Regis University

Denver, CO

Online BS in Marketing

Regis University offers a comprehensive and affordable online marketing degree program.
Net Cost: $25,544

Top 10 Online Colleges in Colorado: Denver, Colorado

Regis University is a private, co-educational Roman Catholic, Jesuit university that has three colleges and schools offering degree programs. Regis is accredited by The Higher Learning Commission (HLC).

The online BS in marketing at Regis emphasizes a strategic managerial approach to integrated marketing and examines major dimensions of the marketing environment including economic, social, cultural, political and regulatory factors. Regis’ marketing faculty are professional practitioners who blend the theory of marketing with their own work experiences to create a real world education. Courses in this curriculum include Influencing Buyer Behavior, Issues in Management and Digital Marketing Media Tactics and Tools.

34. Indiana Wesleyan University

Marion, IN

Online BS in Marketing

Indiana Wesleyan University has been recognized as one of our top online universities with both marketing and health care management programs.
Net Cost: $25,015

Indiana Wesleyan University is an evangelical Christian university of The Wesleyan Church that was founded in 1920 as Marion College. IWU is committed to liberal arts and professional education. The school is the largest member of the Council for Christian Colleges and Universities, as well as the largest private college in Indiana, based on enrollment. IWU is accredited by The Higher Learning Commission and is a member of the North Central Association of Colleges and Schools.

The Best Schools ranked IWU No. 3 on its list of top online colleges for marketing. The BS in marketing degree program is 100 percent online, and offers four market-driven specializations in marketing analytics, social media, service and nonprofit marketing and digital branding, advertising and promotions. Core courses can be completed in just 12 months. Multiple cohort groups provide mutual support and instructors combine academic credentials with professional expertise.

33. Franklin University

Columbus, OH

Online BS in Marketing

Franklin University is one of our top online colleges that offers affordable bachelor’s degree programs in marketing.
Net Cost: $24,764

Franklin University is an affordable, online-only option for anyone who isn’t in the U.S. to get an accredited degree. Franklin University is accredited to offer higher education programs by the Higher Learning Commission and authorized by the Ohio Department of Higher Education.

The marketing bachelor’s degree program at Franklin equips students with a highly desirable skill set in these core areas: marketing strategy, market research, strategy and analysis, promotion and digital advertising. The program’s relevant curriculum will expose students to current trends in social media, analytics and consumer behavior, preparing them to add value to variety of industries and organizations. Course examples include Digital Marketing, Search Engine Marketing and Customer Relationship Management.

32. Dallas Baptist University

Dallas, TX

Online BBA or BBS in Marketing

Dallas Baptist University has been consistently ranked as one of the great online colleges that offer a marketing degree.
Net Cost: $23,796

Dallas Baptist University has been ranked among the top online Christian colleges by multiple sources, like Christian Universities Online and Niche. This school’s mission is “to provide Christ-centered quality higher education in the arts, sciences, and professional studies. . . in order to produce servant leaders who have the ability to integrate faith and learning through their respective callings.” DBU is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award associate, bachelor’s, master’s, and doctoral degrees.

Best Colleges ranked DBU No. 2 on its list of top online colleges for a marketing degree. The DBU Online Education program maintains a 92 percent student course completion rate. The College of Professional Studies offers a BBS in marketing, which includes coursework like Strategies and Problems in Marketing, Managerial Statistics and Principles of Management. DBU requires a minimum institutional cumulative, major, and minor GPA of 2.0.

31. Southwestern Assemblies of God University

Waxahachie, TX

Online BA in Marketing

Southwestern Assemblies of God is one of our top online colleges that offer a degree in marketing.
Net Cost: $23,257

Top 10 Colleges for an Online Degree in Dallas, TX

Southwestern Assemblies of God University is a Christian university and Bible college seminary in Texas. Three Bible schools, Southwestern Bible School, Shield of Faith Bible School and Southern Bible Institute merged during the founding of SAGU. SAGU is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award associate, baccalaureate, master’s and doctorate degrees.

The Business Department at Southwestern Assemblies of God University has been awarded the status of Candidate for Accreditation by the International Assembly for Collegiate Business Education (IACBE). The online BA in marketing degree program provides students with a comprehensive base of knowledge and skills provided through a Christian perspective. Best Colleges ranked this program No. 3 among its top online colleges for a marketing degree. Students will take courses like Management Communications, Business Ethics and Marketing Management.

30. National University

La Jolla, CA

Online BA in Integrated Marketing Communications

National University is an affordable college with an online marketing degree program.
Net Cost: $22,149

National University is one of the largest private, nonprofit of higher education institutions in California and the flagship institution of the National University System. NU is accredited by the Accrediting Commission for Senior Colleges and Universities of the Western Association of Schools and Colleges (WASC).

National’s online BA in integrated marketing communications degree program is a blend of the concepts of marketing principles, which include advertising, sales promotion, public relations and direct marketing working together as a unified force with the integration of communication using the latest communication technology. Graduates will be able to demonstrate program learning outcomes like being able to apply appropriate theoretical precepts and practical skills in communication. They will also demonstrate effective communication skills consistent with a professional marketing environment.

29. Northwood University

Midland, MI

Online BBA in Marketing

Northwood University offers a great marketing degree program that is completely online.
Net Cost: $21,908

Northwood University offers its distance students 19 different Adult Degree Programs Regional Education Centers in various locations. The “Northwood Idea” consists of bringing the lessons of the American free-enterprise society into the college classroom. Northwood is accredited by the Higher Learning Commission and is a member of the North Central Association. The Accreditation Council for Business Schools and Programs (ACBSP) Baccalaureate/Graduate Degree Board of Commissioners has also awarded Northwood University accreditation of its business programs.

Graduates of Northwood’s online BBA in marketing degree program have found jobs with companies like Facebook, Comcast Cable, 20th Century Fox Film Corporation and more. This program’s curriculum combines marketing mix essentials with new business strategies to adapt to the ever-changing needs of industry employers. Students of this program have the opportunity to join the American Marketing Association (AMA) and spend the entire year working as a “marketing force” to develop a full campaign/plan.

28. Grand Canyon University

Phoenix, AZ

Online BS in Marketing

Grand Canyon University is a private Christian college where students can earn their BS in marketing online.
Net Cost: $19,761

Top 10 Colleges for an Online Degree in Phoenix, AZ

Grand Canyon University is Arizona’s premier private Christian university where tens of thousands of online students attend online classes from around the globe. GCU was founded in 1949 by the Southern Baptist Church, and is accredited by the Higher Learning Commission (HLC).

The online BS in marketing degree program at GCU comprises 120 credit hours of eight-week courses. Offered through the University’s Colangelo College of Business, this program explores topics like marketing principles, marketing management, strategic management, marketing research and the key elements of promotion and advertising. This bachelor’s in marketing degree includes an introduction to business research processes and the research documents used as tools to aid in managerial decision-making.

27. Tiffin University

Tiffin, OH

Online BBA in Organizational Management with a concentration in Marketing

Tiffin University is an affordable online college that offers a great online organizational management degree program with a concentration in marketing.
Net Cost: $19,489

Tiffin University is a private, coeducational college, founded in 1888. Enrollment at Tiffin is over 4,200 students and its degree programs are available online, on-campus or in a hybrid format. Tiffin’s seated and online programs are authorized by the Ohio Department of Higher Education and accredited by the Higher Learning Commission (HLC).

Best Colleges named Tiffin its No. 1 best online college for a marketing degree. This online business degree program is designed to provide students with genuine, real-world experience in such areas as marketing management, retailing, advertising, brand management, social media marketing and marketing research. This marketing degree program is also accredited by the Accreditation Council for Business Schools and Programs.

26. Mount Vernon Nazarene University

Mount Vernon, OH

Online BBA in Marketing

Mount Vernon Nazarene University is one of our top online colleges where students can earn a BBA in marketing.
Net Cost: $19,442

Top 10 Online Schools in Ohio: Columbus, Ohio

Mount Vernon Nazarene University is a private Christian liberal arts college located in Mount Vernon, Ohio, with satellite locations in the surrounding area. The University offers liberal arts, professional and graduate education at all of its campuses. MVNU is accredited by The Higher Learning Commission, and all academic programs are submitted to the State of Ohio Board of Regents, for review and approval.

MVNU offers an affordable online marketing degree program through which students can earn their bachelor of business administration. This program will equip graduates to move up the corporate ladder, start their own businesses, improve their management and leadership skills or make a career change. The curriculum for the marketing major covers topics like personal selling, sales strategy, advertising and promotion, marketing management and strategy, as well as marketing planning.

25. Huntington University

Huntington, IN

Online BS in Marketing

Huntington University is a Christian university that offers one of the best online marketing degree programs.
Net Cost: $19,305

Huntington University is a comprehensive Christian college offering a liberal arts education at the graduate and undergraduate levels. Huntington was founded in 1897 by the Church of the United Brethren in Christ and consistently ranks among the best colleges in the Midwest by U.S. News & World Report, Forbes.com, and Princeton Review. It is accredited by The Higher Learning Commission and a member of the North Central Association of Colleges and Schools.

Huntington’s online BS in marketing is a nationally-ranked program and is an accelerated marketing degree, offered through HU’s Adult Degree Programs. While the major is comprised of 51 credit hours, 128 are required for graduation. This online business degree program provides students with applicable coursework in business, including specialized marketing training in areas like advertising and salesmanship, digital marketing, public relations and social media, market research and graphic design for marketing.

24. McKendree University

Lebanon, IL

Online BBA in Marketing

McKendree University is one of our top Christian colleges with an affordable online marketing degree program.
Net Cost: $19,210

Established in 1828 by pioneer Methodists, McKendree University is the oldest college in Illinois and the oldest in the nation with continuous ties to the United Methodist Church. Because of this history, McKendree encourages an atmosphere of open dialogue, free inquiry and mutual respect. McKendree is accredited by the Higher Learning Commission.

Students that participate in the online marketing degree program are held to the same high standards expected of the McKendree campus students. This marketing program is based on a customer satisfaction model known as the marketing concept consistent with “the process of planning and executing the conception, pricing, promotion, and distribution of goods, services, and ideas to create exchanges that satisfy individual and organizational objectives.” Example courses in this curriculum include Business Strategy & Policy, Consumer Behavior and Marketing Research.

23. University of Massachusetts Amherst

Amherst, MA

Online BBA in Marketing

The University of Massachusetts Amherst is a consistently high-ranking university where students can earn a marketing degree.
Net Cost: $19,109

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The University of Massachusetts Amherst is a nationally ranked public research university offering a full range of undergraduate, graduate and professional degrees. UMass is the flagship public higher education campus in the Commonwealth of Massachusetts, the largest public research university in New England and is among the 100 “Best College Values” in public colleges compiled by Kiplinger’s Personal Finance magazine. It is accredited by the Commission on Institutions of Higher Education (CIHE) of the New England Association of Schools and Colleges (NEASC).

The Isenberg School of Management at UMass Amherst offers an online marketing degree program where students will earn a bachelor’s of business administration. Every marketing major in this school must complete 12 general education requirements, 12 business core classes, four marketing major courses, two upper level business electives and 21 credits of non-business breadth. Course examples in this curriculum include Business Data Analysis, Corporate Finance and Fundamentals of Marketing.

22. Concordia University, St. Paul

St. Paul, MN

Online BA in Marketing

Concordia University is a Christian college that offers a great variety of online degrees at different levels, such as the online BA in marketing.
Net Cost: $18,677

Concordia University, St. Paul was founded in 1893 as a Christian liberal arts university and is recognized for its diverse, Christ-centered community and learning experience. CSP is accredited by the Higher Learning Commission and is a member of the North Central Association. The school was also ranked by U.S. News & World Report among the best online bachelor’s degree programs in 2016.

Concordia’s online BBA in marketing degree program consists of 40 credit hours and is designed for busy adult students who are interested in obtaining their degree and require the flexibility of attending class on their schedule. The course length in this program is seven weeks, and the program combines the building blocks of marketing with practical tools that individuals need in the business world.

21. Kennesaw State University

Kennesaw, GA

Online BBA in Marketing

The online BBA in marketing degree program at Kennesaw State University offers interesting courses like Entertainment Marketing.
Net Cost: $17,493

Kennesaw State University is Georgia’s third-largest university and offers more than 150 undergraduate and graduate degrees, including a growing doctoral program. Kennesaw is designated by the Board of Regents of the University System of Georgia as a comprehensive university, and it is accredited by the Southern Association of Colleges and Schools Commission on Colleges.

The online BBA in marketing at Kennesaw is designed to provide students with a solid framework for developing marketing strategy, as well as tools and techniques to drive revenue in this hyper-competitive marketplace. The program offers a solid background in marketing theory coupled with practical application to prepare students for the challenges they will face in a global marketplace. Course examples include International Marketing, Entertainment Marketing and Promotional Strategy.

20. Rasmussen College

Ocala, FL

Online Bachelor’s Degree in Marketing

Rasmussen College’s online marketing degree is offered within the School of Business.
Net Cost: $17,191

Rasmussen College is a for-profit private college and Public Benefit Corporation, offering associate’s and bachelor’s degrees at 24 campuses in Minnesota, Illinois, North Dakota, Florida, Wisconsin, Kansas and online. Rasmussen is accredited by the Higher Learning Commission.

The online bachelor’s degree in marketing at Rasmussen offers courses that provide a well-rounded education to prepare students to succeed as in-demand marketing and sales professionals. The online marketing program is designed to teach students about traditional and online marketing channels, market research, public relations, search engine optimization and product management. This degree is also available through Rasmussen’s Flex Choice option, allowing students to combine traditional courses and self-directed assessments into their own schedules.

19. Ohio Christian University

Circleville, OH

Online BA in Business with a concentration in Marketing

Ohio Christian University is one of our top online colleges with a great marketing degree program.
Net Cost: $16,414

Top 10 Online Schools in Ohio: Columbus, Ohio

Ohio Christian University was founded in 1948 as Circleville Bible College to educate clergy for the Churches of Christ in Christian Union. OCU has since expanded its outreach by becoming accredited by the Higher Learning Commission and the Association for Biblical Higher Education and adding associate, bachelor’s and master’s degree programs in disciplines such as business and government, emergency management and business, psychology and human services.

The online marketing degree program at Ohio Christian prepares students to employ strategic marketing planning and management across a diverse group of organizations and customers. To complete the marketing concentration within the business major, students will take courses like Marketing Concepts and Applications, Advertising and Promotion, and Market Research.

18. University of Alabama

Birmingham, AL

Online BS in Marketing

The University of Alabama at Birmingham offers a great online marketing bachelor’s degree program with an affordable tuition.
Net Cost: $15,772

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The University of Alabama at Birmingham is an internationally renowned research university and academic medical center known for its innovative and interdisciplinary approach to education. The Best Schools ranked UAB No. 1 for an online marketing degree program. UAB is accredited by the Southern Association of Colleges and Schools Commission on Colleges.

UAB’s Collat School of Business offers a BS in marketing degree program online staffed award-winning, student-oriented faculty members. This online business program is designed to expose students to sales techniques, marketing communications, multinational business practices, e-commerce, entrepreneurial thinking and more. U.S. News & World Report ranked UAB among the top 100 “Best Online Bachelor’s Programs” and one of the nation’s “Best National Universities” in its 2015 annual guide to America’s Best Colleges.

17. Colorado State University Global Campus

Greenwood Village, CO

Online BS in Marketing

Colorado State University’s Global Campus offers an affordable online bachelor of science degree in marketing.
Net Cost: $15,664

Each course at Colorado State University’s Global Campus is designed to serve working adults, allowing those who have already earned college credits to finish their degrees or to earn their master’s. According to the school’s website, CSU Global was recently approved to accept students with little to no college credit. CSU Global is accredited by the Higher Learning Commission.

The Best Schools ranked CSU Global’s online marketing degree program No. 2 among its 20 best online colleges for marketing. This program is designed to prepare students for real-life situations where they can demonstrate their comprehensive knowledge and aptitude in the business world. Students in this program will learn about consumer behavior, promotional strategies, public relations, sales, market research and more.

16. University of Mary

Bismarck, ND

Online BA or BS in Marketing

The University of Mary offers online degrees in business, including a BA or BS in marketing.
Net Cost: $15,281

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The University of Mary is a private, Catholic, Benedictine university that offers students around the globe an affordable Christian education that prepares graduates for career leadership and life fulfillment. Mary welcomes students of all faiths and backgrounds and infuses Benedictine values throughout the educational experience. Mary is accredited by The Higher Learning Commission, a Commission of the North Central Association of Colleges and Schools.

The online bachelor’s degree in marketing at the University of Mary prepares students for success in the ever-changing marketing industry, from traditional and digital advertising to sales and public relations. Students pursuing the online BA or BS in marketing will master product and service positioning and promotion, market research and consumer demand. UMary offers a wide range of financial aid opportunities for evening and online students.

15. Old Dominion University

Norfolk, VA

Online BSBA in Marketing

Students in the online marketing degree program at Old Dominion University can access course materials online from any location.
Net Cost: $15,236

Old Dominion University is a dynamic public research institution. Established in 1930 as the Norfolk Division of the College of William & Mary, it is now one of the largest universities in Virginia. ODU is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACS/COC).

ODU offers a BSBA in marketing degree program that is fully online. Students must complete at least 30 credit hours from ODU’s program to earn this degree. The program consists of 120 credit hours total. ODU’s online marketing program teaches students to be ethical and successful in today’s and tomorrow’s dynamic environment and systems. They will learn how to analyze data and find creative solutions to solve marketing problems.

14. University of Wisconsin – Stout

Menomonie, WI

Online BS in Digital Marketing Technology

The online bachelor’s degree in digital marketing technology at the University of Wisconsin – Stout prepares graduates for careers as marketing technologists.
Net Cost: $13,747

The University of Wisconsin – Stout, a member of the University of Wisconsin System, enrolls more than 9,500 students. This school offers a total of 47 undergraduate degree programs, 21 graduate majors and three advanced graduate majors. UW – Stout is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools (NCA). Its online programs are accredited by the United States Distance Learning Association.

Unlike many of the other online marketing degree programs on this list, the BS in digital marketing technology at UW – Stout is designed to give students the knowledge and skills to become a marketing technologist. Careers in this field include marketing communications specialist, media planner, market research analyst, social media specialist, web developer, webmaster, multimedia developer, marketing strategist, SEO diagnostics consultant, e-commerce manager, creative developer or web traffic analyst.

13. University of Memphis

Memphis, TN

Online BBA in Marketing Management

Net Cost: $13,154

Founded in 1912, the University of Memphis is a major research institution that welcomes more than 21,000 students to campus each year. With 25 Chairs of Excellence and five state-approved Centers of Excellence, the school is the flagship institution of the Tennessee Board of Regents system.

The online BBA in marketing management degree program is designed for students interested in careers related to product development, pricing, consumer research and the promotion of goods and services. The degree requires a total of 120 credit hours of coursework on marketing principles, marketing research, consumer behavior and more. The faculty of this online marketing degree program has diverse areas of expertise like advertising strategy, customer relationship management, negotiation, services marketing, research and management science.

12. Capella University

Minneapolis, MN

Online BS in Business with a specialization in Marketing

Capella University is one of the top online colleges to earn a degree in marketing.
Net Cost: $12,918

Capella University’s curriculum is competency-based, combining foundational theory with real world application, to ensure students receive a high-quality education. It is designed for experienced professionals who want the most efficient way to gain the necessary skills and knowledge that will help advance their careers. Capella University is accredited by the Higher Learning Commission.

Capella’s bachelor’s level online degree program allows students to customize their studies to achieve their business goals. Students at Capella are offered free full digital access to The Wall Street Journal thanks to a partnership between the news platform and the University. Capella also offers combined Bachelor’s-to-Master’s degree options to help students save significant time and money. The Accreditation Council for Business Schools & Programs (ACBSP) has accredited this school’s business programs and select specializations.

11. University of West Alabama

Livingston, AL

Online BBA – Marketing

The curriculum in the University of West Alabama’s online BBA in marketing includes courses like Personal Selling and Market Research.
Net Cost: $12,884

Founded in 1835, the University of West Alabama offers a wide arrangement of degree programs including associate, bachelor’s, master’s and educational specialist degrees. This state-supported, coeducational institution of higher learning is governed by a Board of Trustees appointed by the Governor. UWA is accredited by the Southern Association of Colleges and Schools Commission on Colleges.

When earning their online BBA in marketing from UWA, students are required to take 30 semester hours course work from the required marketing courses and some business electives. Courses in in this curriculum include Advertising and Promotion, Personal Selling and Market Research. UWA Online offers 11 undergraduate programs and nine graduate programs, each of which has numerous concentrations to choose from.

10. University of Minnesota Crookston

Crookston, MN

Online BS in Marketing

The University of Minnesota Crookston’s online BS in Marketing is consistently ranked as a top online marketing degree program.
Net Cost: $12,592

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The University of Minnesota Crookston is one of the five campuses in the University of Minnesota System. It offers specialized bachelor’s degree programs in business, agriculture, technology, natural resources and more. UMC has an enrollment of more than 1,800 students (about 900 on campus and 900 online) and is accredited by the Higher Learning Commission.

Students in the online marketing major at UMC will learn skills and strategies to help them identify the customers’ needs and wants. They will also study the challenges facing marketers in the global business environment and develop critical thinking skills. Even though this is a fully online degree program, students will complete hands-on coursework like experiential learning projects where they will work with regional businesses to conduct exploratory marketing studies.

9. Florida Atlantic University

Boca Raton, FL

Online BBA in Marketing

Students can earn an affordable bachelor of business administration degree online at Florida Atlantic University, which they can tailor to their interests within the general marketing major.
Net Cost: $12,177

Florida Atlantic University is a public university located in Boca Raton with five satellite campuses in Dania Beach, Davie, Fort Lauderdale, Jupiter, and Fort Pierce. FAU’s College of Business is accredited by the AACSB, and the University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) every 10 years.

All courses in FAU’s bachelor of business administration degree program with a concentration in marketing are offered online and can be completed in a minimum of two years by transfer students. The faculty of the Department of Marketing provide students with an enduring base of knowledge and the ability to adopt new marketing practices as they evolve. Students also have the ability to tailor their degree with specializations under the general marketing major.

8. Fort Hays State University

Hays, KS

Online BBA in Marketing

Fort Hays State University is among our top 10 most affordable online colleges that offers a marketing degree program.
Net Cost: $11,890

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Fort Hays State University is the fourth-largest of the six state universities governed by the Kansas Board of Regents, with an enrollment of approximately 13,000 students. The virtual college at FHSU is consistently ranked among the best online colleges, and has one of the most affordable tuition prices in the nation. FHSU is accredited by the Higher Learning Commission (NCA).

At FHSU, the online BBA in marketing program’s objective is to prepare students for marketing careers like product management, brand management, advertising executive, sales manager and marketing research consultant, as well as advancement in the business world. GetEducated.com ranked this online business degree program as one of its “Best Buys”. Within the program’s 124 credit hours, students are expected to complete 36 credits of marketing-related courses and electives. Courses include Consumer Behavior, Integrated Marketing Communications and Social Media Marketing.

7. Florida International University

Miami, FL

Online BBA in Marketing

Florida International University offers a great, fully online marketing degree program that’s affordable.
Net Cost: $11,326

Florida International University is Miami’s  only public research university, and is among the 10 largest universities in America. FIU is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award associate, baccalaureate, master’s, and doctoral degrees. FIU’s Chapter of the American Marketing Association has been recognized among the top 10 chapters in the U.S. for the past 10 years.

The online BBA in marketing at FIU offers students a broad foundation in marketing concepts and practices. Graduates of this program have the skills to enter various marketing fields, such as retailing, social media and e-marketing, advertising, public relations, communications, logistics, marketing research and sales management. Courses within this curriculum cover sales, advertising, distribution and logistics, international marketing and more.

6. Minot State University

Minot, ND

Online BS in Marketing

Net Cost: $10,756

Minot State University is the third-largest university in North Dakota, and Best Colleges ranked the school as the third most affordable university in the U.S. for out-of-state tuition. This university offers 9 undergraduate degrees, 7 graduate degrees, 3 undergraduate certificates, and 1 graduate certificate entirely online. MSU is accredited by the Higher Learning Commission (HLC) and the International Assembly for Collegiate Business Education.

At Minot State, graduates of the online marketing degree program will be capable of filling marketing positions in organizations and communities and establishing, promoting and running business ventures. The marketing degree program’s webpage features a long list of program outcomes a graduate should be able to demonstrate. Examples of skills obtained while earning this marketing bachelor’s degree include preparing and implementing a marketing plan, conducting environmental scanning and explaining and applying marketing skills to evaluate domestic markets.

5. New Mexico State University

La Cruces, NM

Online BBA (Marketing)

New Mexico State University is among our top five online colleges for a marketing degree.
Net Cost: $10,501

New Mexico State University was founded in 1888 and offers a wide variety of degree programs through its seven colleges and graduate school. According to The Best Schools, which ranked NMSU among its best online colleges for 2016, “the Carnegie Classification of Institutions of Higher Education recognizes New Mexico State University as a research university with high research activity.” NMSU is accredited by The Higher Learning Commission of the North Central Association and Colleges and Schools.

NMSU’s online BBA in marketing is a technology-based program offered within the business school. The curriculum in the undergraduate marketing degree emphasizes tools and concepts used to gain insight and understanding of customer needs and trends. To complete this online marketing major, students must have successfully completed NMSU’s general education requirements, the lower division business courses in accounting, economics, information systems and an introduction to business.

4. University of Maryland University College

Adelphi, Md.

Online Bachelor’s Degree in Marketing

The University of Maryland University College offers more than 95 cheap online degree programs, including the online bachelor’s in marketing.
Net Price: $9,489

The University of Maryland University College is a state university offering more than 95 online bachelor’s degrees, master’s degrees and certificates. UMUC is accredited by the Middle States Commission on Higher Education, governed by the University System of Maryland Board of Regents and certified by the State Council of Higher Education for Virginia.

UMUC’s online bachelor’s in marketing prepares graduates to pursue a broad spectrum of positions, like marketing manager, marketing research analyst, sales manager and more in private and public corporations, marketing agencies or entrepreneurial endeavors. Within UMUC’s curriculum, students will examine consumer behavior and consumer relationship management, global marketing, online marketing and sales management. Courses include Digital Marketing, Fundamentals of Sales Management and Consumer Behavior.

3. Troy University

Troy, AL

Online BSBA in Global Business with a concentration in Marketing

Troy University offers our No. 3 most affordable online marketing degree.
Net Cost: $9,350

Troy University is a comprehensive public university known for providing high quality, affordable academic programs in flexible formats that allow students to balance work, school and life. Per credit hour, Troy costs around $338 and $250 for military members/families, but the school also offers a number of financial aid resources and scholarship opportunities. Troy is regionally accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACS) to award associate, baccalaureate, master’s, education specialist and doctoral degrees.

The online BSBA in global business at Troy has a concentration in marketing, which is highlighted in the context of a global framework. Graduates of this program should be proficient in the concepts, skills and techniques necessary to implement strategic marketing efforts. This online marketing degree covers a broad range within the field, and is offered in a blended format, so some in-class courses may be required. Course examples include Global Marketing, Investments and International Trade & Finance.

2. Western Governors University

Salt Lake City, UT

Online BS in Marketing Management

Western Governors University offers cheap tuition and a great online degree program in marketing.
Net Cost: $8,667

western-governors-university

Western Governors University is a nonprofit online university founded and supported by 19 U.S. governors, and is the only university that has been founded in this way. To design their university, the governors enlisted the Western Interstate Commission on Higher Education (WICHE) and the National Center for Higher Education Management Systems (NCHEMS). WGU was presented International Distance Learning Awards by the United States Distance Learning Association (USDLA). It is accredited by The Northwest Commission on Colleges and Universities (NWCCU).

WGU offers a BS in marketing management that is completely online and flexible for working adults. This degree program is designed for experienced marketing professionals and entrepreneurs, individuals looking to begin their careers in marketing, students who have completed school work or have applicable work experience and those who can dedicate 15 or more hours to school work each week. Key subject areas include project management, business of IT and quantitative analysis for business.

1. University of Louisiana at Monroe

Monroe, LA

Online BBA in Marketing

The University of Louisiana at Monroe is the No. 1 most affordable college for an online marketing degree on our list.
Net Cost: $7,912

The Best Schools ranked the University of Louisiana at Monroe in its list of “best online colleges” for 2016. This public university is a member of the University of Louisiana System. eULM offers more than 30 fully online degree programs, resources and a community committed to helping students succeed without having to travel to campus. ULM is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC). eULM participates in the Southern Regional Education Board’s (SREB) Electronic Campus.

For students seeking careers in advertising, brand management, industrial marketing, consumer relations, market research, professional selling and more, the bachelor of business administration degree in marketing at ULM offers flexible online courses at a very low price. Students must earn 120 credit hours to complete this online degree program, including 30 hours to complete the major. Course examples in this curriculum include Legal Environment of Business, Strategic Management and International Business.

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